5 ways fashion has flexed its technological muscles in 2018
From drones carrying bags for D&G to computer-generated influencers taking social media by storm, fashion and technology are coming together to change the face of the industry - and it's pretty darn cool.
At the start of February, Rag & Bone premiered Why Can't We Get Along, a short film which starred the cast (including Ansel Elgort and Kate Mara) dressed in the SS18 collection. This was the start of a new beginning for the label, who have shunned their legacy of years of successful runway shows. Creative director Marcus Wainright told the Wall Street Journal that traditional runway shows don't 'feel original' anymore. You can watch the film here.