Best fashion brands: 2018 hotlist
From the most stylish to the stratospherically cool, we've compiled a hotlist of the best fashion brands 2018 has to offer.
Whether you want to know which logo you should be flaunting, the hottest new French designer, or who's behind the most exciting collaborations of 2018, we've got the guide.
These are the labels to lust after this year.
Rouje is French style 2.0. Chic, cool and with a stubbornly Gallic website, the brand is an Instagram sensation thanks to its impossibly cool founder, Jeanne Damas. Here you'll find the wrap dresses that have plagued your news feed since last summer, but also suit jackets, slogan sweatshirts and very wearable basics. Breaking out the red lipstick and undone brunette hair is not essential, but it helps.
What to buy: A fur coat for February, a logo sweatshirt for spring.
