London Sample Sales from your Favourite Brands

By CW Contributor on 13/2/2023

There's nothing smugger than finding a bargain from your favourite brand. Keep ahead of the fashion pack with our round up of the best sample sales London has to offer. Gone are the days of long queues and sharp elbows. Post-Covid, Sample Sales are more sophisticated affair, with timed slots and advance booking so you have space to shop. Just make sure you nab your slot well in advance.
Keep checking back; we'll add new sample sales as soon as we hear about them.

Reformation Sample Sale, Showcase

Millennial hero brand Reformation is loved for its commitment to sustainability and flirty wrap dresses that work for summer picnics and weddings alike. Enjoy up to 80% off at this ticketed sample sale. Timed entry slots mean no queueing and managable crowds - but also no showing up on a whim.

Book in advance via Showcase

WHEN

16 - 18 Feb

WHERE

Showcase, 12 Regent Street, St James's, London SW1Y 4PE

Self Portrait Sample Sale, Showcase

Get party ready with up to 80% off refined pieces from Self Portrait. The occasion wear and embellished tailoring is regularly seen on the red carpet and perfect for adding elegance to your wardrobe. This is a ticketed sample sale, with no queueing necessary.

Book in advance via Showcase

WHEN

19 - 21 Feb

WHERE

Showcase, 12 Regent Street, St James's, London SW1Y 4PE

Stella McCartney Sample Sale, Arlettie

Queen of ethical chic, Stella McCartney, is all about classic silhouttes and statement details. Shop timeless ready-to-wear, shoes, handbags and accessories for women, men and kids at this exclusive sample sale. You need to sign up to Arlettie's mailing list to access the sample sale.

Click here to register for access

WHEN

21 - 22 Feb

WHERE

13-14 Margaret Street, London W1W 8RN

Rag & Bone Sample Sale

Embrace casual cool with up to 80% off men's and women's fashion at Rag & Bone. As jeans are what this brand does best and there's no fitting room at the sample sale, we recommend nipping into the Rag & Bone store in Soho or the Selfridges franchise so you can be confident about size and fit.

Click here to reserve a time slot via Eventbrite

WHEN

23 - 26 Feb

WHERE

9-11 Langley Ct, London, WC2E 9JY

The Homeware Outlet Sample Sale

Feather your nest with big discounts on everything from furniture and bedding, to garden accessories and kitchen essentials. Expect brand such as Villerory & Boch, Le Creuset and Wedgwood at up to 70% off for ex-display and discontinued lines.

WHEN

1 - 2 April

WHERE

Chiswick Town Hall, Heathfield Terrace, Turnham Green, Chiswick, London W4 4JN