All the trends you'll see on the beach this summer
Big sunglasses, even bigger hats and plenty of seashells
Beach Trends 2018
Super Sized Sun Hats
Forget quirky little visors and baseballs caps, and think big instead. This trend is where old Hollywood glamour meets the age of the millennial, and you'll be sure to see it all over Instagram. Whether they're of the floppy or rigid persuasion, they're guaranteed to block out the sun. Our pick is this straw hat by Sensi Studio.
Caged Bags
Sun creams, books, and towels aplenty are all being caged up in bamboo creations like this one from Cult Gaia. They're durable, functional and design-led, though we can't promise they'll keep the sand out of your belongings...
Nautical Rope
Tie it up, sailor-style. Everything from swimsuits to sandals are getting the rope treatment. The Paper London Nevis trousers below are top of our list.
70s Inspired Sunglasses
Fashion loves the seventies, so it comes as no surprise that a return of era-defining oversized shapes is the antidote to the micro-sunny trend that's beginning to grow a little tired. Think tortoiseshell, think aviators, think Charlie's Angels. This softly-tinted and subtly-bedazzled pair from Marni are our go-to choice for this summer.
Shell Jewellery
Shell jewellery is a major trend this year, having graduated from souvenir-status to the material du jour. It's a trend that's trickled down to the highstreet from the runway, with everyone from Isabel Marant to Loewe to ASOS dipping their toe in. We love this small hoop riff by Sarah & Sebastian.
Espadrilles
The reign of the wedge espadrille endures, this summer, and Castaner remains our go-to brand. We'll be living in these all summer, and not minding when everyone else on the beach is too.
Baywatch Red and Other Brights
Vivid, attention-grabbing colour is this year's most predominant swimwear trend. Think Baywatch reds and and electric blues, mis-matched colour-combinations and zingy mustards... The brighter the better. See our full list of swimwear trends here.
Forget quirky little visors and baseballs caps, and think big instead. This trend is where old Hollywood glamour meets the age of the millennial, and you'll be sure to see it all over Instagram. Whether they're of the floppy or rigid persuasion, they're guaranteed to block out the sun. Our pick is this straw hat by Sensi Studio.
Caged Bags
Sun creams, books, and towels aplenty are all being caged up in bamboo creations like this one from Cult Gaia. They're durable, functional and design-led, though we can't promise they'll keep the sand out of your belongings...
Nautical Rope
Tie it up, sailor-style. Everything from swimsuits to sandals are getting the rope treatment. The Paper London Nevis trousers below are top of our list.
70s Inspired Sunglasses
Fashion loves the seventies, so it comes as no surprise that a return of era-defining oversized shapes is the antidote to the micro-sunny trend that's beginning to grow a little tired. Think tortoiseshell, think aviators, think Charlie's Angels. This softly-tinted and subtly-bedazzled pair from Marni are our go-to choice for this summer.
Shell Jewellery
Shell jewellery is a major trend this year, having graduated from souvenir-status to the material du jour. It's a trend that's trickled down to the highstreet from the runway, with everyone from Isabel Marant to Loewe to ASOS dipping their toe in. We love this small hoop riff by Sarah & Sebastian.
Espadrilles
The reign of the wedge espadrille endures, this summer, and Castaner remains our go-to brand. We'll be living in these all summer, and not minding when everyone else on the beach is too.
Baywatch Red and Other Brights
Vivid, attention-grabbing colour is this year's most predominant swimwear trend. Think Baywatch reds and and electric blues, mis-matched colour-combinations and zingy mustards... The brighter the better. See our full list of swimwear trends here.
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